Lead Marketing Specialist - Remote

Remote Full-time
This position is posted by Jobgether on behalf of a partner company. We are currently looking for a Head of Marketing - REMOTE. In this role, you will own the entire marketing strategy, shaping the brand narrative and integrating various marketing channels into a cohesive strategy. You will be responsible for overseeing the economics of the eCommerce P&L, making critical decisions to balance growth with operational risks. Your expertise in data and AI will be crucial in driving performance across multiple platforms while maintaining brand integrity.

Accountabilities
• Define and oversee the growth roadmap and annual revenue targets.
• Manage trade-offs between growth metrics, CAC, LTV, and inventory risk.
• Lead integrated marketing strategies that unify all channels.
• Supervise hero campaigns, product launches, and seasonal marketing initiatives.
• Establish and prioritize marketing goals in collaboration with the leadership team.
• Ensure all marketing strategies align with brand and economic objectives.

Requirements
• 7–12+ years of experience in digital marketing with a focus on DTC or eCommerce.
• Proven success in scaling brands from $8M to over $20M in annual revenue.
• Deep understanding of eCommerce unit economics including CAC, LTV, and ROAS.
• Hands-on experience with at least two core growth channels.
• Strong analytical skills, familiar with GA4 and eCommerce platforms.
• Ability to leverage AI and automation in marketing processes.
• Exceptional storytelling and copywriting skills backed by data.

Benefits
• Flexible remote work environment.
• Competitive salary and performance bonuses.
• Professional development opportunities.
• Collaborative and innovative team culture.
• Access to cutting-edge marketing tools and technologies.
• Health and wellness benefits.

Why Apply Through Jobgether?

We use an AI-powered matching process to ensure your application is reviewed quickly, objectively, and fairly against the role's core requirements. Our system identifies the top-fitting candidates, and this shortlist is then shared directly with the hiring company. The final decision and next steps (interviews, assessments) are managed by their internal team.

We appreciate your interest and wish you the best!

Data Privacy Notice: By submitting your application, you acknowledge that Jobgether will process your personal data to evaluate your candidacy and share relevant information with the hiring employer. This processing is based on legitimate interest and pre-contractual measures under applicable data protection laws (including GDPR). You may exercise your rights (access, rectification, erasure, objection) at any time.

We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

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