KM - Shopify CRO Designer & Funnel Optimizer
Role Overview: The Shopify CRO Designer & Funnel Optimizer will lead the design, UX, and CRO strategy for our clients' Shopify websites. This includes product pages, landing pages, mobile optimization, and full-funnel user flows. You’ll work closely with media buyers and creative strategists to ensure the traffic we drive actually converts — turning browsers into buyers. This is a strategic-meets-tactical role: you’ll analyze heatmaps, session recordings, and conversion data — then implement changes directly in Shopify (or using tools like Replo, GemPages, or PageFly). You’ll also be tasked with designing custom landing pages for specific offers, product launches, or ad campaigns. Key Responsibilities: ✦ Shopify CRO & UX Design • Audit and optimize client Shopify stores to improve load speed, UX, and conversion rates • Design and build high-converting product pages, collections, and homepage layouts • Implement conversion-focused elements like urgency, social proof, trust badges, sticky ATC, upsells, etc. ✦ Landing Page Design & Testing • Build custom landing pages for campaigns using tools like Replo, Zipify, or native Shopify sections • Run A/B tests and continuously optimize pages based on performance data • Create mobile-first experiences that reduce friction and maximize checkout completion ✦ Funnel & Checkout Optimization • Improve user flows from ad click to post-purchase upsell • Recommend and implement apps or native Shopify solutions to enhance conversion (e.g., one-click upsells, bundling, etc.) • Support the development of “quiz” or guided shopping experiences to improve engagement and AOV ✦ Collaboration & Strategy • Work cross-functionally with media buyers, copywriters, and brand managers to align the website experience with ad strategy • Translate ad angles and offers into matching landing pages or optimized PDPs • Suggest and implement quick wins for CRO using data from Hotjar, Google Analytics, and Shopify reports Qualifications: • 2+ years of experience designing and optimizing Shopify websites • Strong background in UX/UI design with a portfolio that shows CRO thinking • Familiarity with Shopify themes, Liquid, and page builders like Replo, GemPages, or PageFly • Experience using tools like Hotjar, Crazy Egg, Google Optimize, or similar • Understanding of direct-response marketing and ad-driven eCommerce funnels • Bonus: familiarity with subscription flows, Klaviyo popups, or custom landing page logic Bonus Responsibilities (Optional, but Recommended): To take this role to the next level and support growth at KultreMedia, this person can also: • Manage CRO Testing Sprints: Own a monthly optimization plan per client with prioritized test ideas • Report on Funnel Data: Collaborate with the media team to identify drop-off points and CRO opportunities • Develop Theme Frameworks: Build reusable Shopify sections or templates we can repurpose across clients Created at 2025-06-01 16:15:14 Updated at 2025-06-07 13:27:05 Location: Remote (Philippines, United Kingdom, United States); About KultreMedia LLC: Here’s a refined version that better aligns with KultreMedia’s mission and focus: About Us KultreMedia is a paid ads performance marketing agency dedicated to driving revenue growth for businesses through expert media buying and digital advertising. Our mission is to amplify minority-owned businesses, ensuring they thrive in competitive markets through strategic, data-driven ad campaigns. We specialize in Meta (Facebook & Instagram) ads, Google ads, and other paid media strategies. Team Background Our team is composed of skilled media buyers and advertising professionals passionate about marketing, inclusion, and business growth. With deep expertise in paid advertising, we focus on maximizing return on ad spend (ROAS) while helping our clients scale profitably. Benefits & Perks • Competitive salary packages • Flexible working hours • Opportunities for professional development • A collaborative and inclusive work environment • The chance to work with brands that are making a real impact Why Work With Us? At KultreMedia, we’re more than just an ad agency—we’re a community built on empowerment and results. If you want to be part of a team that champions minority-owned businesses while mastering the art of paid advertising, this is the place for you. Your work will make a real difference, and you’ll have the opportunity to grow in a fast-paced, supportive environment. More about this company: positions: • KultreMedia LLC - KM - Lead Magnet Resource Designer • KultreMedia LLC - KM - Automation Specialist (Make.com, Notion, Ad Operations) • KultreMedia LLC - Media Buyer - Paid Advertising • KultreMedia LLC - KM - Operations Manager, Client Services & Internal Workflow • KultreMedia LLC - KM - • KultreMedia LLC - Paid Ads + Hyros Tracking Specialist • KultreMedia LLC - KM - Email & SMS Marketing Specialist • KultreMedia LLC - Sales Specialist • KultreMedia LLC - KM - GHL & Automations Specialist Apply tot his job