Growth Marketing Coordinator job at Infragistics in Cranbury, NJ
Title: Growth Marketing Coordinator
Location: Cranbury, New Jersey, United States
Department: Marketing
Job Description:
We’re looking for a highly organized, early-career marketer to support and accelerate our marketing execution across content, campaigns, and operations. This is a hands-on, execution-focused role where you’ll work closely with a Senior Product Marketing Manager to bring campaigns to life, keep projects moving, and help scale our marketing efforts.
If you’re someone who enjoys building, organizing, and learning fast — this role offers exposure to all areas of B2B SaaS marketing, including demand generation, content, events, and analytics.
What You’ll Do
Marketing Operations & Project Support
Help manage marketing projects (campaigns, content, launches)
Track tasks, timelines, and deliverables in Slingshot
Ensure projects stay on schedule and teams remain aligned
Assist in improving workflows and organization
Content & Distribution
Publish and manage blog content (WordPress)
Repurpose content into:
Social posts
Email campaigns
Paid ad variations
Help manage and maintain social media calendars
Support basic video content creation (short-form clips, reels, TikTok)
Identify and optimize outdated or underperforming content
Campaign Execution
Assist in executing campaigns across:
Email
Paid social
Webinars
Help build and QA email sends and follow-ups
Support landing page updates and campaign rollouts
SEO & Research Support
Assist with keyword research and SEO optimization
Help maintain and update the SEO content calendar
Track performance of blog content and landing pages
Identify opportunities to improve rankings and traffic
Channel & Growth Research Support
Assist in researching new ways to reach target audiences, including:
Newsletters
Sponsorships
Communities
Emerging platforms
Help gather insights on competitors and industry trends
Support testing of new channels and initiatives
Coordinate execution once direction is defined
AI & Workflow Support
Use AI tools to support content creation and research
Assist in identifying repetitive tasks and improving efficiency
Help implement simple automation workflows (Zapier, Make, etc.)
Website & CRO Support
Help update website content and perform QA checks
Assist with A/B tests and basic conversion optimization tasks
Identify opportunities to improve conversion
Events & Launch Support
Support In Person and Virtual event coordination (logistics, follow-ups)
Assist with product launch execution, task management and asset coordination
Customer & Market Support
Help manage presence on platforms like G2 and Capterra
Assist with collecting and organizing customer stories
Support competitive research and synthesize insights
What We’re Looking For
Bachelor's degree in Marketing
0–2 years of experience in marketing, internships, or related work
Strong organizational and project management skills
Detail-oriented with strong follow-through
Comfortable learning new tools and working across multiple tasks
Strong written communication skills
Interest in B2B SaaS, marketing, and growth
Nice to Have:
Experience with tools like HubSpot, WordPress, GA4, Canva, or similar
Familiarity with AI tools (ChatGPT, Claude, etc.)
Basic understanding of digital marketing channels (email, SEO, paid, social)
Infragistics is an equal opportunities employer
Location: Cranbury, New Jersey, United States
Department: Marketing
Job Description:
We’re looking for a highly organized, early-career marketer to support and accelerate our marketing execution across content, campaigns, and operations. This is a hands-on, execution-focused role where you’ll work closely with a Senior Product Marketing Manager to bring campaigns to life, keep projects moving, and help scale our marketing efforts.
If you’re someone who enjoys building, organizing, and learning fast — this role offers exposure to all areas of B2B SaaS marketing, including demand generation, content, events, and analytics.
What You’ll Do
Marketing Operations & Project Support
Help manage marketing projects (campaigns, content, launches)
Track tasks, timelines, and deliverables in Slingshot
Ensure projects stay on schedule and teams remain aligned
Assist in improving workflows and organization
Content & Distribution
Publish and manage blog content (WordPress)
Repurpose content into:
Social posts
Email campaigns
Paid ad variations
Help manage and maintain social media calendars
Support basic video content creation (short-form clips, reels, TikTok)
Identify and optimize outdated or underperforming content
Campaign Execution
Assist in executing campaigns across:
Paid social
Webinars
Help build and QA email sends and follow-ups
Support landing page updates and campaign rollouts
SEO & Research Support
Assist with keyword research and SEO optimization
Help maintain and update the SEO content calendar
Track performance of blog content and landing pages
Identify opportunities to improve rankings and traffic
Channel & Growth Research Support
Assist in researching new ways to reach target audiences, including:
Newsletters
Sponsorships
Communities
Emerging platforms
Help gather insights on competitors and industry trends
Support testing of new channels and initiatives
Coordinate execution once direction is defined
AI & Workflow Support
Use AI tools to support content creation and research
Assist in identifying repetitive tasks and improving efficiency
Help implement simple automation workflows (Zapier, Make, etc.)
Website & CRO Support
Help update website content and perform QA checks
Assist with A/B tests and basic conversion optimization tasks
Identify opportunities to improve conversion
Events & Launch Support
Support In Person and Virtual event coordination (logistics, follow-ups)
Assist with product launch execution, task management and asset coordination
Customer & Market Support
Help manage presence on platforms like G2 and Capterra
Assist with collecting and organizing customer stories
Support competitive research and synthesize insights
What We’re Looking For
Bachelor's degree in Marketing
0–2 years of experience in marketing, internships, or related work
Strong organizational and project management skills
Detail-oriented with strong follow-through
Comfortable learning new tools and working across multiple tasks
Strong written communication skills
Interest in B2B SaaS, marketing, and growth
Nice to Have:
Experience with tools like HubSpot, WordPress, GA4, Canva, or similar
Familiarity with AI tools (ChatGPT, Claude, etc.)
Basic understanding of digital marketing channels (email, SEO, paid, social)
Infragistics is an equal opportunities employer