Freelance Food Experiences Producer, NYC (contract, revenue share)

Sofar Sounds is a global community that connects artists and audiences through unique and intimate experiences. As a Freelance Food Experiences Producer, you'll curate, produce, and promote culinary-driven experiences that spotlight your city’s vibrant food culture while collaborating with other Producers and the Global Communities team to deliver exceptional events.ResponsibilitiesLaunch and grow Sofar’s pop culture programming in your city: producing, promoting, and selling tickets using creative, self-directed local marketing tacticsCurate food-led experiences – from tastings and pop-ups to chef collaborations, food & music pairings, and immersive dining concepts – that resonate with your city’s culture and audienceUse your deep understanding of local food scenes, restaurant communities, and dining trends to select chefs, venues, and concepts that feel distinctive, welcoming, and city-definingIdentify and reach key audience segments to ensure events attract an engaged, diverse community of food enthusiastsBuild and maintain relationships with chefs, restaurants, food collectives, and hospitality groups to support programming, partnerships, and sponsorshipsSpot opportunities with new restaurant openings, chef debuts, and culinary pop-ups, collaborating in ways that drive mutual promotion, content, and audience growthCollaborate with other Sofar Producers in your city to align on event cadence, neighborhoods, cross-promotions, and shared community-building effortsWork closely with the Global Communities team to uphold Sofar’s standards, share learnings, and help shape culinary initiatives more broadlyOwn the quality and guest experience of each event, ensuring everything feels intentional, elevated, and rooted in hospitalitySupport financial performance by tracking profitability and helping ensure healthy growth of your city’s culinary programmingIdentify and cultivate partnerships with local organizations, food media, and community groups with aligned audiences to broaden reach and co-promote eventsContribute to a diverse ecosystem of Sofar experiences through cross-disciplinary ideas, including but not limited to food + music crossovers, chef spotlights, and neighborhood-themed conceptsSkills1-3 years of experience in events, hospitality, restaurant operations, catering, experiential marketing, live event production, partnerships, and/or related fieldsDeeply connected to your city's food and cultural scene: its chefs, restaurants, cuisines, neighborhoods, and the places people actually gather to eat and exploreAttended, organized, or worked on culinary experiences (dinners, tastings, pop-ups, chef collabs, food markets, etc.) and understand what makes them feel special and authenticMaintain a growing network of chefs, restaurateurs, culinary creatives, and hospitality partners you can tap for events, collaborations, and unique experiencesCommercially minded and understand how thoughtful programming, strong partnerships, and smart promotion drive ticket sales, brand visibility, and audience growthAdaptable, reflective, and feedback-driven, continually interrogating what works, what doesn't, and whyExcel at building relationships with restaurants, local businesses, food media, community organizations, and culturally relevant partners who add strategic value to culinary programmingConfident pitching event concepts and partnership opportunities, and ideally have experience securing sponsorships, F&B partnerships, or hospitality collaborationsTake pride in delivering polished, welcoming experiences and bring ownership, professionalism, and hospitality to every touchpoint with chefs, venues, partners, and guestsHighly organized, an excellent communicator (written and verbal), and skilled at managing multiple moving partsThrive in flexible, self-directed environments while staying connected and collaborative with fellow Producers and the Sofar teamCompany OverviewSofar Sounds is a global community hosting curated, secret performances in more than 400 cities around the world. It was founded in 2011, and is headquartered in London, England, GBR, with a workforce of 51-200 employees. Its website is http://www.sofarsounds.com.Company H1B SponsorshipSofar Sounds has a track record of offering H1B sponsorships, with 2 in 2023, 2 in 2022, 1 in 2021, 1 in 2020. Please note that this does not guarantee sponsorship for this specific role.



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