Fractional SEO, GEO Lead – Contract
Job Description:
• Identify and resolve technical and structural SEO issues that limit scalable ranking growth
• Implement structured data and technical enhancements to improve search visibility and performance
• Develop and maintain a keyword strategy focused on high-intent, revenue-driving queries
• Create, optimize, and publish content that ranks, converts, and supports organic acquisition
• Use performance data to continuously refine strategy and prioritize the highest-impact opportunities
• Increase Grüns’ visibility across LLM responses, AI overviews, and AI-powered discovery experiences
• Structure product and site content for optimal AI readability, citation, and retrieval
• Design and execute a backlink strategy that drives meaningful authority and ranking gains
• Track SEO and GEO performance, including traffic, conversions, AI visibility, and weekly reporting
Requirements:
• 5+ years driving SEO outcomes for Shopify brands
• Proven experience owning and scaling SEO as a primary growth channel
• Comfortable working across technical SEO, content, and link acquisition without relying heavily on outside teams
• Understands how organic search connects directly to revenue, conversion, and acquisition, not just traffic
• Experience optimizing content and site structure for AI-powered search and discovery
• Highly data-driven, outcome-oriented, and able to clearly communicate performance and priorities
• Can operate independently while collaborating effectively with Growth, Ecommerce, and Brand team
Benefits:
• Generous PTO
• Free Grüns subscriptions
• Strong benefits coverage for you and your family
• Perks centered around health and well-being
Apply Now
Apply Now
• Identify and resolve technical and structural SEO issues that limit scalable ranking growth
• Implement structured data and technical enhancements to improve search visibility and performance
• Develop and maintain a keyword strategy focused on high-intent, revenue-driving queries
• Create, optimize, and publish content that ranks, converts, and supports organic acquisition
• Use performance data to continuously refine strategy and prioritize the highest-impact opportunities
• Increase Grüns’ visibility across LLM responses, AI overviews, and AI-powered discovery experiences
• Structure product and site content for optimal AI readability, citation, and retrieval
• Design and execute a backlink strategy that drives meaningful authority and ranking gains
• Track SEO and GEO performance, including traffic, conversions, AI visibility, and weekly reporting
Requirements:
• 5+ years driving SEO outcomes for Shopify brands
• Proven experience owning and scaling SEO as a primary growth channel
• Comfortable working across technical SEO, content, and link acquisition without relying heavily on outside teams
• Understands how organic search connects directly to revenue, conversion, and acquisition, not just traffic
• Experience optimizing content and site structure for AI-powered search and discovery
• Highly data-driven, outcome-oriented, and able to clearly communicate performance and priorities
• Can operate independently while collaborating effectively with Growth, Ecommerce, and Brand team
Benefits:
• Generous PTO
• Free Grüns subscriptions
• Strong benefits coverage for you and your family
• Perks centered around health and well-being
Apply Now
Apply Now