Events, Sponsorship and Associations Hourly

Summary of Job Description PMO, Events (Partner Activation) Location: Flexible (US or UK preferred). Global remit; travel ~30-40% to major partner and industry events. Position Summary Pearson is transforming events into a primary growth driver and an engine for enterprise relationships. The PMO, Events (Partner Activation) will lead and direct event campaign planning across Pearson's businesses, with a focus on co‑marketing activations with enterprise partners (e.g., hyperscalers) that advance our growth agenda. This role establishes governance, processes, and portfolio discipline for a tiered event program, orchestrating cross‑functional execution and ensuring data‑driven ROI, customer outcomes, and brand elevation as 'One Pearson.' Key Responsibilities Strategy & Portfolio Governance • Team with Market Presence leadership to build a wholistic view to the event portfolio and campaign planning rhythm across Business Units; define tiering, goals, KPIs, and investment guardrails aligned to Pearson's Event‑Led Growth strategy. • Stand up and run program governance (intake, prioritization, resourcing, standard work, RACI) to drive predictability, speed, and quality across Tier 1-3 events. • Partner closely with Market Presence leadership to set the annual slate and multi‑channel activation approach for top‑tier moments (e.g., WEF, ASU+GSV, FII), ensuring 'One Pearson' presence and measurable business outcomes. Partner Activation (Enterprise GTM) • Lead end‑to‑end activation of events with enterprise partners (e.g., AWS, Microsoft, Google): co‑develop objectives, shared KPIs, joint content, speaking opportunities, and experiential brand moments. • Partner with Enterprise Partner Marketing leads to coordinate with Sales, Solutions, Brand, Digital, and Comms to integrate partner activations into omnichannel campaigns before, during, and after events to accelerate pipeline and account growth. Program Management & Execution • Drive workback plans (scope, timeline, budget, risk, communications plan); orchestrate cross‑functional squads and agencies from strategy through onsite delivery and post‑event follow‑up. • Oversee venue/sponsorship contracting, production, run‑of‑show, and audience acquisition; ensure consistent CX and brand standards for 'One Pearson.' • Ensure policy and process compliance (e.g., PlanEvents, MMS, internal attendance requests; Anti‑Trust (P1064 S6), GDPR (P90), Gift & Hospitality (P0150), Use of Technology (P57)). Team Leadership & Ways of Working • Build and mentor a PMO discipline for events-codify templates, toolkits, training ('train‑the‑trainer'). • Convene cross‑Pearson squads (Sales, Product, Brand, Digital, Thought Leadership, Corporate Communications) for top‑tier moments and priority partner activations; set clear roles, rituals, and cadences. Qualifications • 10+ years leading complex, multi‑stakeholder event programs (enterprise B2B preferred), including co‑marketing with strategic partners and global, executive‑level moments. • Proven PMO leadership: portfolio governance, program planning, risk management, and stakeholder communications at C‑suite level. • Strong data and ROI orientation; experience with Cvent, marketing analytics, lead capture, and revenue attribution for events. • Fluency in omnichannel activation (brand, digital, social, PR, sales enablement) and lifecycle marketing around events. • Expertise in tools like PowerPoint/Excel and modern work management (e.g., Monday.com/Asana/Workfront) and vendor/agency orchestration. • Demonstrated success in a matrixed, high‑performance environment. Success Metrics (12-18 months) • Establish measurement and reporting processes for influenced pipeline & revenue attribution from event‑sourced leads; improved conversion rates and cost per lead vs. baseline. • Increased partner co‑investment and joint presence at top‑tier events; secured priority speaking slots and executive engagements. • Adoption of standard work (templates, tiering, KPIs, toolstack) across BUs; reduction Compensation: Compensation at Pearson is influenced by a wide array of factors including but not limited to skill set, level of experience, and specific location. As required by the California, Colorado, Hawaii, Illinois, Maryland, Minnesota, New Jersey, New York State, New York City, Vermont, Washington State, and Washington DC laws, the pay range for this position is as follows: The minimum full-time salary range is between $115,000 - $120,000. This position is eligible to participate in an annual incentive program, and information on benefits offered is here. How to Apply: Interested candidates are invited to submit their resume and a cover letter outlining their qualifications and experience to Pearson is an equal opportunity employer. We celebrate diversity and are committed to creating an inclusive environment for all employees. Application Deadline: Applications will be accepted through Dec 25th 2025. This window may be extended depending on business needs. Home | Pearson Pearson is a fast-growing, exciting place to work with tremendous opportunities for personal growth and professional advancement. Take a look through All of our Jobs/Careers. Pearson Jobs Who we are: At Pearson, our purpose is simple: to help people realize the life they imagine through learning. We believe that every learning opportunity is a chance for a personal breakthrough. We are the world's lifelong learning company. For us, learning isn't just what we do. It's who we are. To learn more: We are Pearson. Pearson is an Equal Opportunity Employer and a member of E-Verify. Employment decisions are based on qualifications, merit and business need. Qualified applicants will receive consideration for employment without regard to race, ethnicity, color, religion, sex, sexual orientation, gender identity, gender expression, age, national origin, protected veteran status, disability status or any other group protected by law. We actively seek qualified candidates who are protected veterans and individuals with disabilities as defined under VEVRAA and Section 503 of the Rehabilitation Act. If you are an individual with a disability and are unable or limited in your ability to use or access our career site as a result of your disability, you may request reasonable accommodations by emailing [email protected]. Job: Marketing Job Family: GO_TO_MARKET Organization: Corporate Marketing & Communications Schedule: FULL_TIME Workplace Type: Remote Req ID: 22046 #LI-REMOTE Apply tot his job