Entertainment Market Research Director/Senior Director

Market research Director or Senior Director focused on delivering quantitative and qualitative consumer insights for clients in the entertainment, video games, sports, and tech industries.
Description

Director / Senior DirectorWho We AreArtisanal Consulting is a boutique market research consulting firm specializing in bespoke entertainment and technology engagements. Our company may be new to the market research scene, but our people aren’t – we’re former executives and passionate researchers from some of the best-known global agencies in the business who went out on their own to do the agency world differently. How differently? See for yourself:Every decision we make is centered on our team and our clients — not stock price or quarterly earnings reports. You’ll never feel pressured to make a sale or take on a project we’re not staffed for to hit an arbitrary goal. We’re selective in how much work we take on to ensure we feel proud of the work we’re doing, our clients have our full attention on every engagement, and our team isn’t overworked.Pop culture is the lifeblood of entertainment and technology research and our work reflects that. We follow our passions and help our clients decode pop culture trends to understand what makes consumers tick in ways that engage us—and our clients—visually and mentally. We’re proud creative and tech nerds who are not afraid to learn new tricks in service of these goals, from Photoshop edits to advanced analytics.As researchers and marketers, we take so much from the world that it’s only right that we give a little back. We donate a portion of all our engagements to a local charity to support the communities we come from.For more information on who we are, please visit our website: www.artisanalconsulting.com. We offer competitive compensation, healthcare, PTO benefits, and are 100% remote in California and New York. Only applicants in these states will be considered.The RoleArtisanal Consulting is looking for a Director or Senior Director to join its growing boutique market research agency. The role would report to the company’s Principal and work on global client and business engagements across a variety of industries, topics, methodologies, and research modalities. This is a full-time exempt and remote position based in CA or NY. ResponsibilitiesManage research and consulting engagements from start to finish across a variety of clients and methodologies, including, but not limited to, global landscape, strategy, product development, concept, brand, positioning, and post-release studiesWrite and review quantitative questionnaires, oversee programming and data setup via partners and DIY tools, and synthesize results into both written and visual reports with actionable insights and recommendationsWrite and review qualitative discussion guides, oversee fieldwork recruitment, provide backroom support for clients and moderator, collaborate on video production, and distill findings into both written and visual reports with actionable insights and recommendations; experience moderating is a plus Build and grow client and vendor relationshipsRespond to RFPs and lead proposalsPresent or co-present research results to clients, conferences, and webinar audiencesContribute to the company’s marketing strategy, including ideating and writing blog posts, capabilities decks, and thought leadership researchStay up-to-date on pop culture, entertainment, and tech trends and share ideas for new research topics with the broader teamIdeal Candidate – DirectorMinimum of 7 years of experience at a dedicated market research agency, preferably with an entertainment and technology focusBA/BS with a strong academic recordExtensive expertise in diverse research methodologies across qualitative and quantitative modalities, including, but not limited to, MaxDiff, correspondence analysis, factor analysis, segmentation, and conjoint analysisStrong qualitative and quantitative analytical skills, with a passion and curiosity for learning about the world around themExperienced in managing client relationships, projects, writing proposals, and managing project budgetsHas mentored, managed, and uplifted junior staff, working to develop their skills and provide feedback on their workSelf-starter who is comfortable working both independently and collaborativelyStrong attention to detail, project management and organizational skillsExcellent written, oral, and visual communication skillsComfortable working in Microsoft Office, Keynote, and Google Workspace (Docs, Slides, and Sheets) programsSome comfort with or willingness to learn Adobe Photoshop, Illustrator, and Q/Displayr data processing and data analytics toolsPersonal interest and passion for streaming services, video games, sports, movies, tech, and/or animeWe believe the target range of base compensation for this role is $115,000-$150,000, plus bonus and profit sharing eligibility, as well as fully vested employer 401k contributions after 1 year with the company. Actual and total compensation is influenced by a wide variety of factors, including but not limited to experience, skill set, level and diversity of expertise, and location.Benefits include:An executive team that’s invested in your career goals and supporting your growth at the company, along with a collaborative environment that prioritizes team workload capacity over salesOpportunities for formalized training across research, design, and focus group moderatingMedical, Dental, and Vision benefits, with a fully covered medical Blue Shield PPO option for the employee (with the ability to elect up to Platinum tier benefits) or Kaiser in select locations, as well as dental and vision through Delta Dental. 401k with an employer contribution of 3% of gross salary (employer contribution after 1 year with the company, with no vesting period) Bonus and profit sharing eligibility (no vesting period)3 weeks of paid vacation

About the Company

Artisanal Consulting is a boutique market research consulting firm specializing in bespoke entertainment and technology engagements. Our company may be new to the market research scene, but our people aren’t – we’re former executives and passionate researchers from some of the best-known global agencies in the business who went out on their own to do the agency world differently. How differently? See for yourself: www.artisanalconsulting.com.



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