E-commerce Google Ads Specialist

Remote Full-time
Job Description:
• Create and manage Google Ads campaigns for E-commerce products
• Plan and launch Search, Shopping, Display, and Performance Max campaigns
• Structure campaigns with proper ad groups, keywords, and product segmentation
• Align campaigns with business goals and E-commerce marketing strategies
• Monitor campaign performance daily or weekly
• Optimize bids, keywords, audiences, and placements to increase sales
• Improve click-through rate (CTR), conversion rate, and ROAS
• Identify underperforming campaigns and implement improvements
• Manage product listings via Google Merchant Center
• Optimize product titles, descriptions, and feed attributes for better ad performance
• Create product groups and segment campaigns by product type or category
• Track conversions and campaign performance using Google Analytics
• Prepare weekly or monthly performance reports
• Analyze campaign data and provide actionable insights to increase revenue
• Conduct A/B testing for ad creatives and landing pages
• Identify opportunities for scaling profitable campaigns
• Stay updated on Google Ads strategies and E-commerce trends

Requirements:
• Proven experience managing Google Ads campaigns for E-commerce stores
• Strong understanding of: Search Ads, Shopping Ads, Performance Max campaigns, Keyword research, Audience targeting, Conversion tracking
• Experience with Google Merchant Center product feeds
• Familiarity with ROAS optimization and E-commerce advertising
• Ability to analyze data and improve campaign performance
• Strong communication and reporting skills.
• Experience managing ads for Shopify or other E-commerce platforms (preferred)
• Knowledge of conversion tracking and Google Tag Manager (preferred)
• Experience running ads for fashion, retail, or consumer products (preferred)
• Google Ads certification from Google Skillshop (preferred)

Benefits:
• Competitive rates
• Weekly payments
• Various open roles are available
• Free training and upskilling
• Constant support and guidance
• A vibrant community always ready to support you
• And more!

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