Director of Paid Media (CA, Remote Worldwide)
Director of Paid Media (Remote Worldwide)This Role Is Not About Running Campaigns It’s about owning revenue, retention, and the standard of excellence for Paid Media at Powered by Search. If you’re a senior paid media leader who wants full accountability for growth, client outcomes, and team performance this role is designed for you.Our Mission at Powered by SearchWe are on a mission to be the best in the world at SaaS marketing — doing work we love, with people we like, how we want. As trusted advisors to the world's fastest-growing B2B SaaS and tech companies, we're rated 5/5 ★★★★★ on Glassdoor, with 99% of our team recommending us to peers.The OpportunityAs Director of Paid Media, you will own the vision, performance, and revenue impact of the Paid Media department. This is a true P&L-adjacent leadership role. You are accountable for: Growing revenue within our existing paid media client baseProtecting and improving net revenue retention (NRR)Ensuring our paid media service is best-in-class, scalable, and defensibleBuilding, coaching, and holding accountable a team of senior paid media leaders You’ll manage up to four Associate Directors, work directly with executive stakeholders internally, and serve as a trusted advisor to senior client leaders.Core ResponsibilitiesReporting to the VP, Operations, you'll: Revenue Growth & Net Revenue RetentionOwn expansion strategy across the paid media client portfolioIdentify, forecast, and influence revenue growth opportunities within existing accountsProactively identify churn risk and lead corrective actionEnsure paid media directly contributes to client renewals and expansions Department Vision & Service ExcellenceDefine and own the long-term vision for Paid Media at Powered by SearchTranslate that vision into clear quarterly priorities, KPIs, and execution plansEnsure service design, delivery quality, and outcomes meet our highest standardsContinuously evolve paid media offerings to stay competitive and relevant for B2B SaaS clients Client Leadership & AdvisoryMaintain senior relationships with CMOs, VPs of Marketing, and Revenue leadersAct as a strategic advisor, not just a channel expertClearly communicate paid media performance in the context of pipeline, revenue, and business impactStep in when accounts need senior-level leadership or course correction Team Leadership & Talent DevelopmentHire, develop, and retain top-tier paid media leadersCoach high performers toward greater scope and impactDecisively manage underperformance — coaching up or coaching out as neededCreate clear career paths, expectations, and accountability across the departmentProtect high-value clients through smart capacity planning and resourcing Operational Rigor & AccountabilityOwn departmental forecasting, capacity planning, and prioritizationEstablish quality control and performance standards across all accountsEnsure consistent execution while enabling experimentation and innovationUse data to guide decisions, investments, and trade-offs What Success Looks Like (12 Months In)Paid Media NRR is strong, predictable, and improvingExpansion revenue from existing paid media clients is increasing quarter-over-quarterClients view Paid Media as a core growth driver, not a commodity channelAssociate Directors operate autonomously with high accountabilityUnderperformance is addressed quickly; excellence is the normThe Paid Media department has a clear POV and market reputationYou're Our Ideal Candidate If You:Think in terms of revenue, retention, and business outcomes, not just performance metricsHave owned expansion and renewal conversations — not just supported themAre comfortable making hard people decisions in service of excellenceCan balance strategic vision with operational executionEarn trust quickly with executive clientsHold yourself and others to an exceptionally high bRequired Experience7+ years of paid media experience, including 2+ years in B2B SaaS4+ years leading teams, including senior-level managers or leadsProven experience managing enterprise paid media budgets ($50k+/month)Demonstrated success driving expansion revenue and retentionDeep expertise in Google Ads and LinkedIn Ads; strong working knowledge of MetaStrong understanding of pipeline, attribution, and revenue reportingExperience partnering with Sales, RevOps, and Marketing leadershipComfort operating in a fully remote, globally distributed environmentWhy Join Powered by Search?Drive results without the typical agency constraintsWork with premium B2B SaaS clients who respect expertiseJoin a team with 3+ year average tenure and 70+ NPSAdvance your career without becoming purely managerialLearn from top 1% SaaS marketing expertsCore ValuesGive a Sh!tAlways Be in It To Win ItBe Obsessed with Serving OthersPractice a Growth MindsetWhen We Fail, We Don't Lose the LessonBenefits & CompensationCompetitive base salary + quarterly performance bonuses5 weeks paid time offFlexible remote work (4-hour overlap with Americas time zones)Comprehensive health benefits for Canadian residentsRegular in-person team meetups and annual retreatWeekly 1:1 coaching and professional developmentWork directly with clients (no account managers)Your Growth TrajectoryAt Powered by Search, one year of growth equals 3-4 years elsewhere. You'll have direct client access, strategic autonomy, and the support of world-class SaaS marketing experts.Ready to level up your impact in B2B paid media? Join the team that's transforming how B2B SaaS companies approach paid acquisition.
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