Director, Development Marketing – Part-time
Job Description: • This role will oversee all things related to lead generation for the Development Marketing organization while our full-time team member is on maternity leave. • The position will manage and deliver key marketing campaigns, website and chat optimizations, paid media, email and campaign reporting. • Project & vendor management – Coordinate with agencies, designers, developers, and external partners to deliver creative, digital, print, and event assets on time. • Email development and execution – Use Stensul modules to adapt templates, resize images, and bring creative judgment to newsletters, campaigns, and third-party deployments. • Marketing copy – Draft copy and provide copy feedback across marketing channels, from e-mail, website, ads, etc. • Paid media – Act as an informed counterpart to agencies, ensuring campaigns reflect business priorities and franchise development goals. • Analytics & reporting mindset – Interpret performance data and partner with analytics agencies for deeper pulls or dashboard setup. Requirements: • 10+ years marketing experience. • B2B marketing experience is a plus. • Detail-oriented project coordination – able to manage multiple overlapping campaigns (conferences, ads, whitepapers, emails) while maintaining accuracy in copy, compliance, legal reviews, and brand standards. • Problem-solving & judgment – able to identify issues quickly, troubleshoot, and escalate to the right vendor or partner when needed. • Comfort working with Martech platforms is a plus – including WordPress (site updates, landing pages), Salesforce Pardot/Account Engagement (email deployment, journeys), and related tools like Stensul, Mailchimp, and Drift/chatbot systems. Benefits: Apply tot his job