Digital Marketing Strategist (Luxury Real Estate)
Digital Marketing Strategist (Luxury Real Estate / New Development) Location: Remote (U.S. preferred) Engagement: Ongoing contract (20–40 hours/month), with potential to scale Compensation: Competitive; based on experience We are seeking an exceptional Digital Marketing Strategist to lead digital advertising, retargeting, and funnel optimization across a slate of luxury real estate development projects in Boca Raton, FL. This role supports campaigns for high-end projects in our 2026–27 pipeline. You’ll work directly with one of the top luxury real estate brokers in the country, to build sophisticated digital acquisition systems that reach UHNW buyers and convert high-intent traffic. What You’ll Do Build and manage paid media campaigns across Meta, Google Search + Display, YouTube, and LinkedIn. Develop intelligent cold → warm → hot funnel systems for luxury buyers. Create and optimize retargeting sequences and lookalike audiences. Collaborate on landing page structure, messaging, and user flow for new development launch sites. Implement full tracking: GA4, UTMs, Meta Pixel, Google Tag Manager, conversion events. Monitor performance, adjust for results, and present insights in weekly reports. Support digital strategy across multiple new development projects. You’re a Great Fit If You have 3+ years of experience in real estate digital marketing, luxury preferred. You’ve run ads for high-value products or new developments. You understand how luxury buyers behave online and how to reach them. You can plan both the strategy and the execution. You’re highly competent in analytics and data-driven decision-making. You thrive in a polished, detail-oriented, fast-moving environment. Bonus Points Experience with landing pages Familiarity with CRM systems (Salesforce) Background in luxury lifestyle, travel, or architecture brands. To Apply, please provide: A brief intro Case studies or examples of campaigns you’ve run (luxury or real estate preferred) Your monthly rate or hourly availability Links to any portfolios, sample ads, or reporting dashboards We will begin interviewing immediately. Apply tot his job