CRM and Loyalty Specialist

Noodles & Company is a restaurant chain focused on creating meaningful connections through food. They are seeking a CRM & Loyalty Specialist to support the strategic creation and execution of customer relationship and loyalty initiatives that influence guest behavior and drive sales across loyalty members.ResponsibilitiesSupport the development of loyalty and CRM strategies that drive member growth and engagement by actively participating in the monthly calendar planning with internal teams and agency partnersLead the tactical development and execution of Loyalty and CRM campaigns, including calendar management, campaign and creative briefs, proofing, A/B testing, audience segmentation, and deployment across email, push, and SMSConduct thorough QA across creative, audience selection, offer configuration, and deployment to ensure a seamless guest experience and operational accuracyAssist in the execution and optimization of automated lifecycle programs (welcome, engagement, reactivation, birthday, etc.), ensuring journeys are functioning properly, optimized regularly, and aligned to guest behavior and business prioritiesCoordinate and maintain the details of the Loyalty and CRM campaign calendar in partnership with your manager and agency leadsAnalyze campaign performance and the CDP to provide weekly, monthly, and ad hoc insights, including campaign recaps, learnings, and optimization opportunitiesSupport personalization efforts across key guest touchpoints by leveraging customer data and A/B test results to recommend new or enhanced ways to improve performance through more effective communicationSupport achievement of loyalty KPIs including member acquisition, engagement, frequency, offer redemption, and incremental revenue contributionPartner with culinary and operations teams to ensure loyalty offers and communications are operationally executable and enhance, not disrupt, the in-restaurant experienceMonitor industry and competitor trends to help inform testing plans and future optimizationsSkills1–3 years of relevant experience in marketing, advertising, CRM, or loyalty programsStrong attention to detail, organizational skills, project management, and comfort managing multiple workstreamsAnalytical mindset with the ability to interpret campaign performance and support data-informed decisionsAbility to work effectively in a fast-paced, evolving environment, balancing independent execution with cross-functional collaborationStrong written and verbal communication skillsCuriosity and interest in both the art and science of marketing, with a desire to continuously learn and growComfortable troubleshooting issues and adapting quickly as priorities shiftExperience with marketing or analytics tools is a plus, including Airtable, Olo, Sparkfly, Figma, or Power BIBenefitsEligible for annual performance bonus up to 10%Flexible paid time offMedical, dental, and vision insurance401(k) and stock purchase discountsPaid maternity and paternity leaves, adoption, and surrogacy benefitsNoodles Resource Groups – inclusive communities that foster belonging, build connections, and support your personal and professional growthScholarship opportunities through Noodles FoundationMonthly technology stipendDiscounts through our gift card programCompany OverviewNoodles & Company is a Customer Service company. It was founded in 1995, and is headquartered in Broomfield, Colorado, USA, with a workforce of 10001+ employees. Its website is http://www.noodles.com.



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