Creative Marketing Manager

About Us Lorikeet is redefining what customer support looks like — and we're just getting started. We build AI that handles complex, high-volume support for fintechs, healthtechs, marketplaces, and delivery services. Not chatbot-tier AI. The kind that actually resolves tickets, gives support teams their time back, and raises the bar for what software can do. We're backed by over $50M USD from QED, Blackbird, and Square Peg, with backing from operators like Claire Hughes Johnson (ex-Stripe COO) and Cristina Cordova (Linear COO), plus founders of Canva, Atlassian, and Airwallex. We're the first company since Canva to be funded at early stage by all three of Australia's top VC funds — which tells you something about the calibre of people who've looked closely at what we're building and said yes. Our customers include some of the largest telehealth, fintech, and marketplace companies in the US and Australia — many handling over a million support tickets a year. The problems are real, the scale is real, and the work matters. If you want to build something that genuinely changes how businesses and customers interact — this is the place. About the role We're looking for a Brand & Creative Manager who can wear many hats — someone equally comfortable shaping brand strategy, producing performance creative, managing agencies, and using AI tools to move faster than traditional marketing teams. This isn't a pure brand role or a pure creative role. You'll work across the full spectrum: online and offline brand campaigns that build awareness, performance creative that drives conversions, content production that fuels paid and organic channels, and social media managed through agency and contractor relationships. You may also develop high-variance brand concepts for ABM motions. You'll think like a growth marketer — running experiments, measuring what works, and iterating fast. You'll use AI tooling extensively, leveraging Claude, Midjourney, Runway, and similar tools to produce content at a speed and quality that would have required a full creative team a few years ago. You'll understand content engineering: how content systems work, how to structure and repurpose assets, and how to build scalable production workflows. You'll report to the Head of Marketing and work closely with Product, Sales, Growth Marketing, GTM Engineering, and our co-founders. What you'll do Brand + performance creative Own both ends of the creative spectrum: brand campaigns that establish Lorikeet as a category leader, and performance creative optimised for clicks, conversions, and pipeline Produce creative for paid marketing: 15-second videos, static images, and carousel ads for LinkedIn, YouTube, Google, and Reddit Build and maintain the brand book while ensuring it translates into high-performing ad creative Run A/B tests on creative, analyse results, and iterate based on performance data Content production & engineering Produce content across formats: founder talking head videos, product demos, customer testimonials, podcast episodes, case studies, and one-pagers Build scalable content systems: structure, tag, repurpose, and distribute content efficiently Use AI tools (Claude, Midjourney, Runway, Descript, and others) to accelerate production without sacrificing quality Own the creative asset library and ensure sales, paid media, and socials always have what they need Agency & contractor management Manage agency and contractor relationships for social media, video production, motion design, and copywriting Own social media strategy and execution through external partners, ensuring consistent presence and engagement Coordinate across multiple external partners while maintaining brand consistency and quality standards Know when to build in-house vs. outsource, and manage the mix effectively Growth mindset & experimentation Approach creative with a growth mindset: hypothesise, test, measure, iterate Track creative performance metrics (CTR, conversion rates, engagement) and use data to inform decisions Run creative experiments alongside paid media: new formats, hooks, and messaging angles Contribute to marketing's overall experimentation velocity What we're looking for 4–7 years in brand marketing, creative production, or content marketing Highly proficient with AI tools — you should already be using Claude, Midjourney, Runway, or similar to produce content Understands both brand and performance creative: can build a brand campaign and produce effective ad creative for conversions Experience managing agencies and contractors: you've sourced and directed external partners for social, video, and design Strong design sensibility: great if you're a designer, but at minimum you know good from great and can direct creative work effectively Growth mindset: comfortable with experimentation, measurement, and iteration Understands content engineering: how to structure content for scale, repurposing, and distribution Willingness to wear many hats: strategy, production, and vendor management all sit with you Portfolio that shows range across brand work, performance creative, and content production