Copywriter Brand Journalist

KWSM is a full service digital marketing agency specializing in integrated digital marketing strategies. They are seeking an organized and proactive brand journalist to create engaging content across various platforms, ensuring it resonates with clients and contributes to their marketing goals.ResponsibilitiesMaintain a strong understanding of how different media platforms work and how to tailor copy for maximum impact on eachResearch industry news and trends to inform content strategy and identify compelling story angles for written materialsConduct interviews with diverse sources to gather information and compelling quotes for use in contentWrite engaging copy and captions for various visual content formats like social media graphics and videosProduce high-quality written content for multiple platforms (e.g., news articles, blog posts, scripts) optimized for SEO best practicesCollaborate on sourcing or conceptualizing photos and videos that enhance written content and social media postsReview and potentially provide feedback on video/audio content to ensure messaging is clear and aligns with project goalsSkillsYou must have a journalism or English degree, or equivalent work experienceProficiency with Wordpress, MailChimp (or similar), and major social media channels is requiredExperience writing for various digital formats and collaborating on multimedia projects is a plusBenefitsHealth insurance401KPaid vacation11 paid holidays a yearMany opportunities for internal promotionMentoringProfessional developmentLeadershipCompany OverviewAt KWSM, we use brand journalism to position our clients as market leaders, so they get in front of a wider audience, build warmer connections, and convert more leads. It was founded in 2010, and is headquartered in Aliso Viejo, California, USA, with a workforce of 11-50 employees. Its website is https://kwsmdigital.com/.



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