Content Marketer

Remote Full-time
Every organization needs supplies and services to operate—from laptops and rental cars to pens and pallets. That’s where CoreTrust comes in. CoreTrust connects procurement professionals with suppliers through an innovative marketplace that facilitates billions of dollars’ worth of transactions each year. On a mission to simplify and revolutionize procurement practices, CoreTrust empowers organizations with savings, seamless transactions, and trusted partnerships.
At CoreTrust, we believe in fostering a collaborative, creative, and rewarding work environment where everyone is encouraged to innovate and contribute. We’re looking for a talented Content Marketer to join our growing team and help bring our brand’s story to life!
CoreTrust is seeking a talented Content Marketer to join our growing team and help build and execute our content engine. This role is a perfect fit for a creative professional who blends exceptional writing skills with a deep understanding of content strategy, SEO, and visual design. You'll play a pivotal role in shaping CoreTrust’s voice, elevating brand awareness, and driving engagement with our growing community of businesses and partners.
If you’re someone who loves crafting compelling stories backed by data, creating visually engaging content, and working collaboratively, this opportunity is for you!
Scope

Initial 90-120 day engagement focused on content marketing goals
Content Creation & Strategy

Develop and execute content strategies aligned with business goals and tailored to target audiences
Produce high-quality, engaging content across formats such as blog posts, white papers, social media posts, case studies, email campaigns, one-pagers, and video scripts
Optimize all content for search engines (SEO) to boost online visibility


Content Management & Distribution

Manage a content calendar and ensure consistent, timely publishing across multiple channels
Distribute content through channels such as the company website, blog, social media, emails, and paid ads
Work closely with the Growth and Product Marketing teams to support cross-functional initiatives


Analytics & Insights

Monitor content performance using tools like Google Analytics to identify trends and areas for improvement
Provide actionable insights and reports on content effectiveness, ROI, and engagement metrics
Continuously optimize strategies based on data and performance analysis


Visual Design & Branding

Collaborate with designer to source visuals, graphics, and multimedia content to enhance storytelling and improve audience engagement
Ensure all content aligns with CoreTrust’s brand guidelines and maintains a consistent visual and narrative identity
Utilize tools like Figma in collaboration with designers to create polished and professional designs




Preferred Qualifications
We’re searching for a skilled storyteller, creative designer, and strategic thinker who brings a unique blend of expertise in writing, design, and marketing. Our ideal candidate possesses the following skills and qualifications:

Writing & Editing: Strong ability to craft compelling, error-free narratives, adjust tone/style as needed, and deliver polished content that resonates with the target audience
SEO Knowledge: Strong understanding of keyword research, content optimization, and SEO best practices
Visual Design Proficiency: Experience with design tools like Figma and a keen eye for visual storytelling principles
Strategic Thinking: Ability to align content strategies with organizational goals and audience needs
Analytics: Comfortable using tools like Google Analytics for measuring performance and driving data-backed decisions
Collaboration & Communication: Excellent interpersonal skills for seamless coordination with internal teams and external stakeholders
Working knowledge of content marketing, content creation, or related roles
Experience working in B2B industries or with SaaS platforms is a plus
Familiarity with Figma, email marketing platforms, and CMS tools is advantageous


Apply Now
Apply Now

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