Chief Marketing Officer/Co-Founder Potential

Elisa for Life is a B2B2C insurtech start-up, bringing a digital experience to the permanent life insurance space, that has bootstrapped it's way to onboarding our first insurance agency partners. Life insurance has been sold the same way for the last 100 years in a door-to-door and cold-calling manner. And for today's digital-first consumer that type of experience is an absolute non-starter. This means life insurance advisors have all but been precluded from reaching the digital generation. This is not only bad for current agents but also for the entire industry. Try colding calling a 35 year old and see where that get you... Elisa for LIfe (Electronic Life Insurance Sales Assistant) empowers agents across the country to offer the buying experience this generation demands all while serving as a 24/7 world class lead generation tool. We are founded by a team that pioneered bringing this type of research and buying experience for life insurance direct-to-consumer. Elisa for Life's B2B2C offering brings with it a new set of challenges coupled with a big new opportunity. We are onboarding our first clients now and are ready to roll. Our company's offering is basically made up of two equally important components. First is our technology product, Elisa, that we have proven has a place in the life insurance ecosystem as our B2B marketing and sales efforts have flourished. Second is the B2C marketing services we offer to our agency partners to drive traffic to Elisa with the result being a high intent and super detailed lead. It is with this marketing side we need further help. We have already started running both Google and Meta Ads but know we could be doing better and, with that in mind, we are ready to bring on a CMO. We also want to get good with using intent marketing and any other tactics that can help us generate the best leads for our partners. By any and all means necessary we need to generate high quality leads at the lowest possible price. We are seeking, as our CMO, not only an experienced performance marketer but also someone who is always seeking new and improved ways to marry the latest marketing strategies with the product and experience (Elisa) they are marketing to. And our team will amend and improve the technology to accomodate our marketing efforts as well. It's a two way street. If you are someone who is excited by the prospect of building a start-up that can transform a notoriously "sleepy" industry, and work alongside our founder to that end, we would love to hear from you. We can offer real equity and co-founder potential to the right candidate. And we are all for paying a better than market salary once we, with your help, start generating more revenue. Looking forward to hearing from you. Apply tot his job