Build Instagram → YouTube Shorts Automation (Approval Workflow + Scheduled Drip)

What We Want Built

We want one unified system with:

• Two intake sources (new content + back catalog)

• One Google Sheet review queue

• One approval-based publishing workflow

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Intake Source 1 – New Instagram Content

When new Instagram content is published (Reels primarily, possibly carousels):

The system should:

• Add a new row to a Google Sheet

• Auto-fill:

• Instagram URL

• Original caption

• Suggested YouTube title (based on caption)

• Suggested YouTube description (based on caption)

• Set Status = “Needs Approval”

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Intake Source 2 – Back Catalog (Every 5 Days)

Every 5 days:

• Randomly select one unused Instagram post from back catalog

• Add it to the same Google Sheet queue

• Pre-populate caption + suggested title/description

• Set Status = “Needs Approval”

• Ensure content is not re-selected in the future

We are fine with either:

• Building a master list once and randomizing from that

• Or randomizing from a defined API window

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Unified Approval & Publish Logic (Applies to ALL Content)

When Status in the Sheet is changed to “Approved”:

The system must:

• Publish the content as a YouTube Short

• Use the edited YouTube Title field

• Use the edited YouTube Description field

• Automatically append a fixed footer template to the description

• Mark the row as “Posted”

• Prevent double posting

This same logic must apply to both new and back-catalog content.

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Tools

• Make.com (required)

• Google Sheets (required)

• Instagram Business account

• YouTube channel

We do NOT want additional tools unless absolutely necessary.

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Deliverables

• Fully working automation

• Clean, simple structure

• Clear documentation

• Loom walkthrough explaining:

• How it works

• How we edit titles/descriptions

• How to troubleshoot

• How to pause or modify the drip schedule

We want something our team can understand and manage.

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Who This Is For

We’re looking for someone who:

• Can explain technical concepts clearly to non-technical founder

• Has built Instagram → YouTube automations before

• Understands scheduling logic in Make

• Builds simple systems, not bloated ones

Apply Now

Apply Now