Associate Creative Director – Lifecycle
Job Description:
• Lead Lifecycle Campaigns
• Own the creative development of Canva’s lifecycle campaigns, from idea to execution
• Deliver bold, personalised campaigns across email, in-app, and beyond
• Balance magical thinking with data-driven precision to engage new and returning users
• Bring fresh creative approaches while scaling high-volume production
• Translate lifecycle marketing goals into clear briefs and standout creative
• Elevate how the Canva brand shows up across our lifecycle channels
• Lead, mentor, and inspire a multidisciplinary creative team
• Create a safe, inclusive, and high-performing team culture
• Use narrative, design, and messaging to drive instant engagement
Requirements:
• 10+ years in creative leadership roles, with strong experience in lifecycle or CRM marketing
• Proven success creating effective, high-volume campaigns that balance brand and performance
• Experience managing and mentoring creative teams
• Deep understanding of customer journeys, audience segmentation, and personalisation
• Experience working across channels including email, in-app, and push
Benefits:
• Equity packages - we want our success to be yours too
• Health benefits plans to support you and your wellbeing
• 401(k) retirement plan with company contribution
• Inclusive parental leave policy that supports all parents & carers
• An annual Vibe & Thrive allowance to support your wellbeing, social connection, office setup & more
• Flexible leave options that empower you to be a force for good, take time to recharge and supports you personally
Apply tot his job
Apply To this Job
• Lead Lifecycle Campaigns
• Own the creative development of Canva’s lifecycle campaigns, from idea to execution
• Deliver bold, personalised campaigns across email, in-app, and beyond
• Balance magical thinking with data-driven precision to engage new and returning users
• Bring fresh creative approaches while scaling high-volume production
• Translate lifecycle marketing goals into clear briefs and standout creative
• Elevate how the Canva brand shows up across our lifecycle channels
• Lead, mentor, and inspire a multidisciplinary creative team
• Create a safe, inclusive, and high-performing team culture
• Use narrative, design, and messaging to drive instant engagement
Requirements:
• 10+ years in creative leadership roles, with strong experience in lifecycle or CRM marketing
• Proven success creating effective, high-volume campaigns that balance brand and performance
• Experience managing and mentoring creative teams
• Deep understanding of customer journeys, audience segmentation, and personalisation
• Experience working across channels including email, in-app, and push
Benefits:
• Equity packages - we want our success to be yours too
• Health benefits plans to support you and your wellbeing
• 401(k) retirement plan with company contribution
• Inclusive parental leave policy that supports all parents & carers
• An annual Vibe & Thrive allowance to support your wellbeing, social connection, office setup & more
• Flexible leave options that empower you to be a force for good, take time to recharge and supports you personally
Apply tot his job
Apply To this Job