Analyst, Data Strategy & Analytics (Healthcare)
Kepler is a company that excels in engineered marketing, focusing on creating personalized relationships between brands and consumers. The Analyst, Data Strategy & Analytics plays a critical role in measuring digital campaign performance and developing insights to drive client success. Responsibilities Partner with clients and internal teams to understand business and marketing goals, leveraging analytics to advance these goals Develop data visualizations (Datorama) for 2-3 brands, consolidating a variety of disparate data sources into a single, one-stop dashboard brands can use to keep a pulse on real-time performance Support data storytelling efforts, interpreting marketing performance data and crafting a holistic and succinct cross-channel performance story with actionable insights Cultivate an understanding of clients’ key business questions and success drivers and contribute to strong client relationships through consistent delivery of high quality reporting and custom deliverables Learn to use measurement and analytics tools used by the team (Google Tag Manager, Google Analytics, Datorama, SQL, Python, etc.) to support reporting, analysis, and process development Skills Bachelor's degree with background in business, marketing, or other analytical discipline Strong quantitative skills, and comfort with MS Excel, data analysis and internet technologies Strong interest and/or experience in marketing, data analysis, and data visualization, ideally in digital media (including display, mobile, social and search) Excellent listening and communication skills with strong ability to create and build relationships Ability to self-manage, juggle multiple priorities, and pay strong attention to details Ability to contribute to fast-paced, entrepreneurial, team-based environment Some knowledge of programming languages to aid in analysis and automation (e.g. SQL, Python, R) is helpful, but not required Benefits Healthcare/Dental/Vision Unlimited PTO 401k Contributions $75/mo Wellness Stipend $100/mo Mobile Phone Stipend $50/mo Internet Stipend $500/yr Annual Learning Stipend $2,000/yr Annual Tuition Stipend One-time $200 New Hire Home Office Equipment Stipend Parental Leave - 16 week primary caregiver / 6 week secondary caregiver leave Annual Work From Anywhere 4 weeks per year Company Overview We’re on a mission to demystify the digital universe. It was founded in 2012, and is headquartered in New York, New York, USA, with a workforce of 501-1000 employees. Its website is Company H1B Sponsorship Kepler has a track record of offering H1B sponsorships, with 1 in 2024, 1 in 2023, 1 in 2022, 1 in 2021, 2 in 2020. Please note that this does not guarantee sponsorship for this specific role.