Amazon Paid Specialist

Company Overview This UK-based sports-nutrition company was founded in 2008 by an entrepreneur from the fitness industry and has grown through an internet-first, high-volume model. It offers an extensive range of products, including protein powders, clear whey, snack bars, pre-workouts, creatin,e and vitamins. With manufacturing handled in-house through its wider group, the business maintains strong control over product formulation and pricing. A key part of its strategy has been delivering premium-style nutrition at highly competitive price points, making performance products accessible to a broad customer base. The brand has expanded rapidly across both e-commerce and major retail channels, securing listings with national supermarkets and discount retailers. It has also moved into international markets with ambitions for further global growth. While its diversified portfolio and value-driven positioning have fuelled strong commercial momentum, the company’s fast scale-up has presented operational challenges, particularly in areas such as logistics and customer service. Role Overview We are seeking an Amazon Advertising Manager / Paid Media Manager to take full ownership of our Amazon marketing. This is a high-impact role where you’ll lead the strategy and day-to-day execution of Amazon Ads, from PPC optimisation and DSP campaigns to storefront design and cross-channel activations. Key Responsibilities: Amazon Advertising Management – Lead day-to-day management of Amazon Advertising campaigns, including keyword research, bid optimisation, and campaign structuring to drive category-leading visibility and sales. New-to-Brand Growth – Partner with the brand team to develop and execute upper-funnel campaigns that attract and convert new-to-brand customers. Storefront Strategy & Optimisation – Design, optimise, and manage Amazon Stores across their brands, ensuring brand consistency and maximising sales through creative. Marketplace Expansion – Take full ownership of UK & Ireland ad console performance, with a clear progression path to managing international marketplaces, gaining exposure across new regions and customer bases. Event & Promotion Alignment – Plan and execute high-impact advertising strategies around key retail events (e.g., Prime Day, Black Friday, Cyber Monday) to maximise reach, sales, and promotional effectiveness. DSP & Off-Site Amazon Growth – Manage DSP campaigns in collaboration with our agency partners at a global scale, optimising off-site advertising to drive traffic, new-to-brand customers, and incremental sales. Innovation & Business Development – Identify and test emerging Amazon opportunities, including Twitch, Prime Video, and influencer collaborations, helping the business scale and stay ahead of competitors. Cross-Channel Collaboration – Work with the brand team to create TikTok ads and other social-driven campaigns that drive traffic to Amazon listings, maintain #1 bestseller rankings, and accelerate growth of new/fringe products. Preferred Skills Amazon Advertising Expertise – 3-5+ years’ strong experience and track record managing Sponsored Products, Brands, Display, and DSP campaigns to drive growth. Analytical & Data-Driven – Ability to interpret performance data, optimise campaigns, and present clear, actionable insights. Creative Collaboration – Skilled at working with brand and design teams to develop engaging storefronts and ad creatives. Cross-Marketplace & Cross-Channel – Experience with international Amazon marketplaces and integrating social/paid channels (e.g., TikTok). Growth & Innovation Mindset – Eagerness to test new formats, explore emerging Amazon platforms (Twitch, Prime Video), and identify scaling opportunities. What we offer Our client is one of the UK’s fastest-growing sports nutrition brands, built on the belief that bravery, boldness, resilience, and speed win battles — in sport and in business. From our flagship Creatine Plus range to our high-performance RAW Bars, we’re not just another supplement company. They\'re building the #1 creatine brand in the world, scaling from a £50m revenue business today to £200m by the end of 2027, delivering 25% EBITDA margins and a £350m enterprise value. To get there, they don’t just need good products — they need a world-class team. A team that’s engaged, relentless, and obsessed with winning. That’s where you come in.