Amazon Digital Advertising Specialist
Location: Remote
Department: Marketing...
Reports To: Amazon Ecommerce Manager
Work Schedule: Monday - Friday, 9:30 AM - 6:30 PM (Chicago Time)
Company Overview: MakarttPro is a leader in the nail industry, offering innovative and high-quality products to both professionals and consumers. We are looking for a results-driven Amazon Digital Advertising Specialist to join our team and help us optimize our presence on Amazon. This is a fully remote role, providing the flexibility to work from anywhere while contributing to a dynamic and growing company.
Job Summary: The Amazon Digital Advertising Specialist will be responsible for managing and optimizing our Amazon advertising campaigns to drive sales and increase brand visibility. This role requires a deep understanding of Amazons advertising platform, including Sponsored Products, Sponsored Brands, and Sponsored Display ads. The ideal candidate will have a proven track record in managing successful Amazon ad campaigns and will be able to work independently to achieve the companys advertising goals.
Key Responsibilities:
Amazon Advertising Campaign Management:
Develop, execute, and optimize Amazon advertising campaigns, including Sponsored Products, Sponsored Brands, and Sponsored Display ads.
Monitor campaign performance and make data-driven adjustments to improve ROI and drive sales growth.
Conduct keyword research and bid management to ensure ads are targeting the most relevant and high-converting search terms.
Manage daily advertising budgets, ensuring optimal spending efficiency and effectiveness.
Performance Analysis & Reporting:
Analyze campaign data to identify trends, insights, and opportunities for improvement.
Create regular reports on campaign performance, including key metrics such as CPC, CTR, ACOS, and overall sales impact.
Provide actionable recommendations based on data analysis to continuously improve advertising strategies.
Product Listing Optimization:
Collaborate with the content and design teams to ensure product listings are optimized for search and conversion, including titles, bullet points, descriptions, and images.
Implement and test various ad creatives and copy to improve ad performance.
Competitor Analysis:
Conduct regular competitor analysis to identify new opportunities and stay ahead of industry trends.
Adjust strategies based on competitive insights to maintain a competitive edge.
Collaboration & Communication:
Work closely with the marketing team to align Amazon advertising strategies with overall brand and marketing goals.
Communicate regularly with stakeholders to keep them informed of campaign performance and key initiatives.
Qualifications:
Minimum 5 years experience in managing Amazon advertising campaigns with a track record of success.
Deep understanding of Amazons advertising platform and tools, including Sponsored Products, Sponsored Brands, and Sponsored Display ads.
Strong analytical skills with the ability to interpret data and make data-driven decisions.
Proficient in using Amazon Seller Central and advertising dashboards.
Excellent communication and collaboration skills.
Ability to work independently and manage multiple campaigns simultaneously.
Strong organizational skills and attention to detail.
Experience in the beauty or nail industry.
Familiarity with other e-commerce advertising platforms (e.g., Google Ads, Facebook Ads) is a plus
Apply Now
Department: Marketing...
Reports To: Amazon Ecommerce Manager
Work Schedule: Monday - Friday, 9:30 AM - 6:30 PM (Chicago Time)
Company Overview: MakarttPro is a leader in the nail industry, offering innovative and high-quality products to both professionals and consumers. We are looking for a results-driven Amazon Digital Advertising Specialist to join our team and help us optimize our presence on Amazon. This is a fully remote role, providing the flexibility to work from anywhere while contributing to a dynamic and growing company.
Job Summary: The Amazon Digital Advertising Specialist will be responsible for managing and optimizing our Amazon advertising campaigns to drive sales and increase brand visibility. This role requires a deep understanding of Amazons advertising platform, including Sponsored Products, Sponsored Brands, and Sponsored Display ads. The ideal candidate will have a proven track record in managing successful Amazon ad campaigns and will be able to work independently to achieve the companys advertising goals.
Key Responsibilities:
Amazon Advertising Campaign Management:
Develop, execute, and optimize Amazon advertising campaigns, including Sponsored Products, Sponsored Brands, and Sponsored Display ads.
Monitor campaign performance and make data-driven adjustments to improve ROI and drive sales growth.
Conduct keyword research and bid management to ensure ads are targeting the most relevant and high-converting search terms.
Manage daily advertising budgets, ensuring optimal spending efficiency and effectiveness.
Performance Analysis & Reporting:
Analyze campaign data to identify trends, insights, and opportunities for improvement.
Create regular reports on campaign performance, including key metrics such as CPC, CTR, ACOS, and overall sales impact.
Provide actionable recommendations based on data analysis to continuously improve advertising strategies.
Product Listing Optimization:
Collaborate with the content and design teams to ensure product listings are optimized for search and conversion, including titles, bullet points, descriptions, and images.
Implement and test various ad creatives and copy to improve ad performance.
Competitor Analysis:
Conduct regular competitor analysis to identify new opportunities and stay ahead of industry trends.
Adjust strategies based on competitive insights to maintain a competitive edge.
Collaboration & Communication:
Work closely with the marketing team to align Amazon advertising strategies with overall brand and marketing goals.
Communicate regularly with stakeholders to keep them informed of campaign performance and key initiatives.
Qualifications:
Minimum 5 years experience in managing Amazon advertising campaigns with a track record of success.
Deep understanding of Amazons advertising platform and tools, including Sponsored Products, Sponsored Brands, and Sponsored Display ads.
Strong analytical skills with the ability to interpret data and make data-driven decisions.
Proficient in using Amazon Seller Central and advertising dashboards.
Excellent communication and collaboration skills.
Ability to work independently and manage multiple campaigns simultaneously.
Strong organizational skills and attention to detail.
Experience in the beauty or nail industry.
Familiarity with other e-commerce advertising platforms (e.g., Google Ads, Facebook Ads) is a plus
Apply Now