AI Powered Marketing Operator

North American Herb and Spice is a pioneer in sustainable herbal supplements, dedicated to leveraging nature for wellness. They are seeking a full-time AI-powered marketing operator to optimize marketing campaigns, analyze data for audience engagement, and manage content creation across various digital platforms.ResponsibilitiesExecute weekly content calendar across Instagram, Facebook, TikTok, and YouTube ShortsUse AI-generated content (captions, scripts, hooks) and refine for brand voice and complianceSchedule and publish content via Sprout Social / Meta Business SuiteRepurpose UGC and long-form content into multiple short-form assetsRespond to comments and DMs daily across all platformsMaintain a consistent, professional, and compliant brand voiceEscalate customer service or compliance-sensitive issues appropriatelyIdentify recurring questions and feedback loops for content ideasCoordinate micro-influencers, affiliates, and ambassadorsTrack deliverables, timelines, and communicationEnsure content is received, organized, and usableMaintain creator database and outreach trackerUse Canva to produce: Carousels, Story sets, ThumbnailsPerform basic short-form editing (CapCut/Descript or similar)Maintain brand consistency across all assetsGenerate captions, scripts, and content ideas using ChatGPT and ClaudeRepurpose content at scaleAssist with reporting and organizationFollow established SOPs and improve workflows over timeMaintain content calendar, folders, and naming systemsTrack weekly KPIs: Posting volume, Engagement, Growth, Top-performing contentProvide simple weekly reports with key insightsSkillsExperience in Data Analysis, AI Tools, and Marketing AnalyticsProficiency in Digital Marketing, Marketing Automation, and Content CreationExcellent Communication and Team Collaboration SkillsAbility to work on-site in Lake Forest, ILStrong problem-solving skills and adaptability to technological advancementsAt least a Bachelor's degree in Marketing, Business, or a related field1–3 years in social media, content, or marketing executionStrong written communication (short-form, conversational tone)Comfortable using AI tools (ChatGPT, Claude, etc.)Experience with scheduling tools (Sprout Social preferred)Canva proficiency (templates, carousels, basic design)Highly organized and detail-orientedPrior experience in AI applications within marketingKnowledge of herbal supplements or wellness productsShort-form video editing experienceExperience with influencer/affiliate coordinationFamiliarity with supplements, wellness, or regulated industriesBasic understanding of compliance-safe language (DSHEA/FTC)Company OverviewNorth American Herb and Spice is an online market that provides herbal supplements. It was founded in 1999, and is headquartered in Lake Forest, California, USA, with a workforce of 11-50 employees. Its website is https://www.northamericanherbandspice.com/.



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